This task requires a writer who is really good at strategy management to answer the questions or do an analysis.
There is a case study attached, and some questions have to be answered.
1.Read the case study carefully.(web reservation international, P10-14)
2.Answer the questions or analysis straightly by using main points/sentences then copy&paste and write down where the answer is from case (page and paragraph number ).
Questions and analysis:
What kind of company is this? What is its mission?
Is it in crisis?
Who is involved? Who are important stakeholders?
What appear to be the issues faced?
What is the case asking to be done? Have alternative actions been suggested and you are to evaluate them? Or has a situation been described and you have to decide on the main issues and come up with recommendations?
What industry is it?
Analyse the generic environment
Analyse the industry environment
Analyse the competitive environment
whats threats and opportunities?
Analyse the internal environment
What are the firms resources
What are its capabilities?
What are its core competencies
What are its weaknesses?
do a SWOT analysis ?
What are the current strategies?
Draw the information together to generate alternatives
Discuss ideas using frameworks “ generic strategies, life-cycles, first-mover etc
Justify what you say “ provide evidence to support statements, calculate ratios whare necessary
Evaluate alternative strategies based on whether they are suitable for the situation, acceptable to stakeholders and feasible to implement.
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