Strategic Management

Assignment Instructions
TEXTBOOK:
Pearce, J.A. II & Robinson, R.B. (2011)
Strategic Management: Formulation, Implementation, & Control, 12th Edition, McGraw-Hill Irwin. ISBN-978-0-07-813716-7 or MHID: 0-07-813716-0
Our company ( united airline )
Stick to the book (only the book ) & the company website (most important )
Each question must be answer in 1.5 pages
APA + you have to reference the book and the website

1. A . Define and explain a SWOT Analysis.
B. Include a brief SWOT Analysis of your project company ( united airline ) (Chapter 6).

2. A. Describe and explain the internal environment using the Value Chain Analysis and

B. how it is used to evaluate the strategy of your project company
( united airline ) (Chapter6).

3. A. Describe and explain Competitive Advantage via Customer Value: Three Circle Analysis (Chapter 6).
B. Evaluate your project company ( united airline ) using the Three Circle Analysis model.

4. A. Describe and explain the Resource-Based View (RBV) and how it is used to B. perform an internal analysis of your project company ( united airline ) (Chapter 6)

NOTE , Please the paper is question and answer format so state the question first then the answer !
I chosen you based in your statement (I am proficient in management and company analysis kindly assign for exceptional work) , there are more paper coming in the way ! I need good work !!

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