My professor told me to pick a designer and i did… I picked Marc Jacobs so I was supposed to make 4 trends for spring 2013 for Marc Jacobs?s collection. This is a Fashion Forecast Class… Meaning I?ll have to make believe that these 4 trends will be out for spring 2013 in Marc Jacobs line… I did my 4 trend already so that means you don?t have to do it I will provide the PowerPoint with the 4 trend that I did so you can analyze and answer the following questions.. This is the assignment 2) Your group?s responsibility is to develop a fashion trend report for spring 2013. The trend report can focus on any and all merchandise categories, but can only focus on women?s wear, menswear or children?s wear. You must forecast 4 trends. At least one forecasted trend must be an adaptation of a current trend. – Identify the basic facts about EACH TREND by using information from past forecasts. Your research should include: o What stage of the product life cycle is the trend? o Is it a new or repeating trend? o What is the trend?s history? o How has it changed since its introduction? o What is the trend?s appeal to the brand?s target market? o How will it change in the future? And then This is based on and about Marc Jacobs… Each member of the team will write a 3-page essay on the following topic: Given the brand?s image and target market, do you think the merchandise they currently sell is appropriate? What can they do to make themselves more successful? Why do you think they haven?t implemented those ideas?
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