Disney Case Analysis

1. Evaluate the situation of the firm (e.g. losing money, competitive disadvantage, slow growth, top performer, etc.), both strategically and financially.
2. What problems or opportunities can the firm s situation be attributed to, in your opinion ? Pick one problem or opportunity and describe it.
3. Develop 3-4 plausible and meaningful solutions for the problem or opportunity
you have selected.
4. Recommend the one best solution you have identified and elaborate on it.
5. Describe the steps necessary to implement the recommended solution.

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