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Analyse IKEA s competitive standing against a background of generic competitive strategy models

MD2206

(( Management, Organisation and Strategy))

The programme is constructed around the core texts:

Core texts

Essential:

Robert M Grant: Contemporary Strategy Analysis, 7th Ed, (2010) Blackwell

Recommended:

Robert M Grant: Cases to Accompany Contemporary Strategy Analysis, 7th Ed, (2010) Blackwell

Further reading can be found in the excellent references at
the end of each chapter in Grant s book.

MODULE AIMS

The module aims to develop the student s knowledge of management, organization and strategic management theory, and the ability to critically evaluate and apply that material.

LEARNING OUTCOMES
On successful completion of this module a student will be able to:

1- Demonstrate a comprehensive knowledge of management, organization and strategic management theory.
2-Critically evaluate and apply theoretical material.

BIBLIOGRAPHY AND LEARNING SUPPORT MATERIAL

Berkeley-Thomas A. (2003) Controversies in Management. London: Routledge.

Buchanan D. and Huczynski A. (2001) Organizational Behaviour. London: Prentice Hall

De Witt B. and Meyer R. (2004) Strategy. London: Thomson.

Hatch M. (1997) Organization Theory. Oxford: Oxford Univ. Press

Johnson G. and Scholes K. (2004) Exploring Corporate Strategy. London: Prentice Hall.

Linstead S., Fulop L. and Lilley S. (2004) Management and Organization: A Critical Text. Basingstoke: Palgrave.

Mintzberg H., Ahlstrand B. and Lampel J. (1998) Strategy Safari. London: Prentice Hall

Morgan G. (1997) Images of Organization. London: Sage.

Thompson P. and McHugh D. (2003) Work Organization. Basingstoke: Palgrave

Watson T.J. (2001) In Search of Management. London: Thomson.

Whittington R. (2001) What is Strategy and Does it Matter? London: Routledge

ASSESSMENT
The assessment strategy for this module is designed to test all the learning outcomes. Students must demonstrate successful achievement of these learning outcomes to pass the module.

Number Assessment Weighting % Word count Deadline
1 Essay/Case Study 50% 2000 words 9th Nov 11

2 Essay/Case Study 50% 2000 words 7th Mar 12

A hard copy must be submitted before or during the normal set lecture time on stated deadline date.

Assignment No. 2
Analyse IKEA s competitive standing against a background of generic competitive strategy models.

Written Assessment Criteria

Demonstrate a clear understanding of a range of models/theories/concepts relating to the practice of management/organisation and strategy at operational and strategic levels.

An ability to identify and challenge existing orthodoxy in the field of management and strategy..

An ability to structure coherent, critical and balanced arguments

Present discussion and analysis in an appropriate essay format.

Evidence of extensive reading

High quality referencing (Harvard Referencing System).

Week by Week
Session
Topic Grant Chapter
1
Getting Started
2
Developments in Management Science
3
Developments in Management Science

4
Strategy
1
5
Industry Analysis 1
3
6
Industry Analysis 2
3
7
Competitive Analysis 1
4
8
Competitive Analysis 2
4
9
Resources and Capabilities 1
5
10
Resources and Capabilities 2
5
11
Resources and Capabilities 3
5
12
Organisation and Management

6

Week by week: semester 2

1
Competitive Advantage

7
2
Cost Advantage

8

3
Differentiation Advantage

9
4
Industry Evolution

10

5
Innovation Management

11

6
Innovation Management

11
7
Mature Industries

12
8
Vertical Integration

13
9
Global Strategy

14
10
Diversification

15

11
Managing MNCs

16
12
Trends in Strategic Management

17

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