Airbus company

Each team will be responsible for selecting the company to be investigated. Research will need to be conducted in order to gather the necessary information for the analysis of that company s management practices. References will be reported preferably using the APA style.

Plagiarism is unacceptable. Anyone caught plagiarizing the report will receive a zero on this project and a course grade of F.

Planning

Chapter 4 (Ethics and Social Responsibility):
Is your company ethical? Does it have a code of ethics? What ethical issues has your company faced, if any? What has it done to correct potential ethical problems? Have ethical problems had a negative impact on performance or customer s perceptions? Does your company understand the importance of social responsibility? Can you provide examples of social responsibility? In your opinion, is your company socially responsible?

Chapter 6 (Organizational Strategy):
Identify the Mission, Goals, and Strategies of your company. Perform a SWOT Analysis. Discuss the Five Forces Model as it pertains to your company. Is the company aware of these competitive forces? Identify the positioning of the different products/services according to the BCG matrix and any relevant Industry-level (e.g. low cost, differentiation, focus) as well as Corporate-level strategies (e.g. concentration on a single business, related and unrelated diversification).

My instructor using this book to teach us in the class.
MGMT ( 4 edition ) by Chuck Willians